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Simple Food Project For Cats

Freeze-Dried Food For Cats

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Real food. Made for carnivores. Formulated by Dr. Bessent, with whole meats and organic produce, sourced in the US (with a few thoughtful exceptions for the best quality), then freeze-dried to lock in raw nutrition—without losing the convenience cat parents need.

The Simple Food Difference Top benefits

• Vet Built, Hands On
• High-Protein, Carnivore-First Nutrition
• Freeze-Dried to Preserve Nutrients
• Small-Batch, Transparent Sourcing
• Rich in Omegas & Taurine
• No Synthetics Needed
• Low-Carb, Minimal Ingredients
• Easy, No-Mess Raw Feeding
• Safety-Tested Every Batch

What Size Should I Get?
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No Hassle | Cancel Anytime

NASC Seal Backed by the NASC Seal + 100% Quality Guarantee

The Yeps & Nopes


✓ Developed by holistic veterinarian, Dr. Chris Bessent
✓ Whole-animal meats
✓ Non-GMO, organically grown produce
✓ Nutrient-dense organ meats
✓ Calcium from ground bone or eggshell, just like a raw diet
✓ Adequate levels of taurine from high-quality meat sources
✓ Complete and balanced through whole foods alone
✓ Thoughtfully sourced in the US with a few special exceptions to guarantee the highest-quality
✓ Made in our facilities in Wisconsin

X No corn, soy, or wheat
X No rendered meals
X No artificial preservatives
X No synthetic vitamins or minerals

Real Ingredients, Real Simple

Nothing artificial, nothing unnecessary - just wholesome ingredients your pet will love.
Ingredients:
Whitefish, duck, flaxseed, chicken liver, whole ground krill, organic blueberries, whole ground pumpkin seeds, sea salt, dried yeast, & mixed tocopherols (natural preservative)
Guaranteed Analysis
Guaranteed Analysis
Crude Protein (min): 49.0%
Crude Fat (min): 24.0%
Crude Fiber (max): 3.0%
Moisture (max): 5.0%
Carbohydrates % (max): 8.0%
Omega-3 fatty acid* (min): 5.0%
Omega-6 fatty acid* (min): 6.0%
Omega 3 to 6 ratio*: 0.8:1
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.
Ingredients:
Salmon, chicken, flaxseed, chicken liver, chicken hearts, organic cranberries, whole ground krill, whole ground pumpkin seeds, sea salt, dried yeast, & mixed tocopherols (natural preservative)
Guaranteed Analysis
Guaranteed Analysis
Crude Protein (min): 48.0%
Crude Fat (min): 24.0%
Crude Fiber (max): 3.0%
Moisture (max): 5.0%
Carbohydrates % (max): 7.0%
Omega-3 fatty acid* (min): 6.0%
Omega-6 fatty acid* (min): 4.0%
Omega 3 to 6 ratio*: 1.5:1
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.
Ingredients:
Chicken, turkey, flaxseed, chicken liver, chicken hearts, whole ground pumpkin seeds, whole ground krill, sea salt, dried yeast, & mixed tocopherols (natural preservative)
Guaranteed Analysis
Guaranteed Analysis
Crude Protein (min): 44.0%
Crude Fat (min): 27.0%
Crude Fiber (max): 3.0%
Moisture (max): 5.0%
Carbohydrates % (max): 10.0%
Omega-3 fatty acid* (min): 4.8%
Omega-6 fatty acid* (min): 4.8%
Omega 3 to 6 ratio*: 1:1
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.

Simple Food Project For Cats

vs The Rest

When it comes to freeze-dried cat food, whole ingredients matter. The Simple Food Project starts with whole meats, organ meats, and purposeful produce, then freeze-dries each recipe to protect what real food already does well. No synthetic vitamin packs. No rendered meals. Just minimally processed nutrition built to stay closer to food as food should be.

Fair costs, no compromises

Raw made a daily reality

Minimalist recipes (as few as 10, never more than 19)

Medley-style nuggets: freeze-dried + air-dried for texture & taste

On Susan Thixton’s List

Made In-House in Wisconsin

No Synthetics

Made in Small Batches

Vet Formulated & Owned

Omega 6:3 Ratio

1:1

Not Known

6.4 : 1

Cost to Feed Per Day (10lb Cat)

$3.85

$4.80

$1.50

Why the Properties of Cat Food Matter

Every food has energetics that can influence the way the body functions – positively or negatively.

Warming icon

Warming

Ideal for cats that seek out heat or have low energy. Supports digestion and circulation.

Chicken & Turkey
Neutral icon

Neutral

Perfect for healthy cats. Promotes harmony without tipping the energetic scale.

No neutral recipes available
Cooling icon

Cooling

Great for cats that run hot or have itchy skin. Calms inflammation and regulates heat.

No cooling recipes available

Directions

Cats

Chicken & Turkey
4 lbs 3/8 cup/day
6lbs 1/2 cup/day
8lbs 3/4 cup/day
10lbs 7/8 cup/day
12lbs 1 cup/day
14lbs 1 1/8 cups/day
16lbs 1 1/4 cups/day
18-20lbs 1 3/8 cups/day
Whitefish & Duck
4 lbs 1/2 cup/day
6lbs 2/3 cup/day
8lbs 5/6 cup/day
10lbs 1 cup/day
12lbs 1 1/8 cups/day
14lbs 1 1/4 cups/day
16lbs 1 3/8 cups/day
18lbs 1 1/2 cups/day
20lbs 1 5/8 cups/day
Salmon & Chicken
4 lbs 3/8 cup/day
6lbs 1/2 cup/day
8lbs 5/8 cup/day
10lbs 3/4 cup/day
12lbs 7/8 cup/day
14lbs 7/8 cup/day
16lbs 1 cup/day
18 1 1/8 cups/day
20 1 1/8 cups/day

How to Feed

Start with the daily feeding recommendations above and adjust as needed for your cat. Split the total amount into two meals - AM and PM.

To transition, mix a few nuggets with your cat’s current food and gradually increase the Simple Food Project portion over 5–7 days.

Rehydrate with any warm liquid - water, broth, or goat milk, for example. Add about ¾ cup liquid per 1 cup of food, let it soak for 2–5 minutes, stir, and serve.

If feeding dry, ensure fresh drinking water is always available.


cGMP Certified Facility

Made in our own facility under veterinary oversight. Every batch meets strict safety and quality standards—because your pet deserves treats made with care.


Responsibly Sourced

We partner only with cGMP-compliant suppliers in the U.S. who prioritize sustainability and conservation. From responsibly sourced proteins to fresh, high-quality produce, we make treats you can feel good about. Trust but verify—it’s our promise to you.


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