I saw the reviews and was very skeptical that everyone's pets that were picky eaters suddenly wanted to eat. But it's true. It works amazingly well.

I'm going to buy all their flavors and keep rotating this weekly so my princess forgets she's been eating the same food. Whoever made this, THANK YOU

They’ve liked every flavor, and I like the value. It doesn’t take much to coat the kibble, with larger bits here and there to really crank up their dining pleasure.

I don't know what magic spell they use on this stuff, but it works like nothing else. I have tried "everything" to get his highness to eat... Then I tried Herbsmith Kibble Seasoning – Freeze-Dried Beef flavor and could not believe the result. HE. ATE. EVERY. BITE. TRY IT! It is nourishing, delicious, and is definitely my picky-eater approved.

Our dogs ate down to the last crumble of kibble in their plates, which they had never done before, they’re very picky eaters.

“Let me tell you”, when I put this seasoning on his food all of his food was gone. The bowl was licked clean. He ENJOYS HIS FOOD NOW…..so please pretty please don’t stop making this, it’s a life saver.